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August 2010 » A CFO's Map to Economic Recovery
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Marcy Shinder
The past few years have brought economic challenges that have been unlike anything in recent memory. This situation has left even the most financially savvy business owners at a loss, causing many to look to others for sound, dependable financial counsel. In many cases, businesses have looked to their CFO for solid advice. This almost universal need for more financial advice and guidance could result in greater stature for CFOs, because a job well done in a time of crisis is seldom forgotten.
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