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About NYSSCPA

NYSSCPA Jobs

DEPARTMENT: Marketing and Communications
POSITION: Marketing Director

The New York State Society of CPAs (NYSSCPA) and its affiliated entities are looking for a creative and strategic marketing director to plan and execute marketing campaigns to promote the organizations’ programs and events and the continuing education products produced by its Foundation for Accounting Education (FAE).

Duties and Responsibilities

  • Develop and oversee strategic marketing plans, policies and objectives to grow the NYSSCPA's continuing professional education courses and NYSSCPA events and programs.
  • Conduct market research, understand and report on current market conditions and competitor information.
  • Utilize data to develop appropriate customer acquisition and retention strategies by identifying potential membership markets, and monitoring trends.
  • Identify key metrics and implement tracking systems. (Detailed results & ROI reporting on campaigns & initiatives). Monitor, review and report on all marketing activity and results.
  • Oversee planning, development, budgeting, scheduling and execution of all marketing initiatives.
  • Evaluate needed partners to develop and implement marketing efforts and strategic initiatives.
  • Build brand awareness and ensure that all communications align with the NYSSCPA brand.
  • Directly manage a five-member marketing team.

Knowledge and Skills

  • Bachelor's degree in marketing, communications or another relevant major.
  • Initiative, a commitment to quality, sound judgment, a passion for what you do, a sense of humor and an ability to work collaboratively are a MUST.
  • At least 6 years marketing management experience.
  • You must be a strategic, yet creative thinker.
  • Previous copywriting experience. You will be expected to review and revise marketing copy. Your writing ability must be exceptional and you must have a portfolio or clips to prove it.
  • Previous digital marketing experience with demonstrable results.
  • You must have a good eye, recognize good (and bad) design and be able to communicate and work collaboratively with web and graphic designers to execute campaigns.
  • Experience in marketing for a professional association is a plus, but not a requirement.

The New York State Society of Certified Public Accountants is an equal-opportunity employer and offers competitive salaries, professional growth opportunities, and a comprehensive selection of benefits. Salary for this position is commensurate with experience. If interested in applying for this position, please send cover letter and resume to jobs@nysscpa.org. Please include “Marketing Director” in the subject line.





DEPARTMENT:
 Foundation for Accounting Educaiton
POSITION:
 Education Manager

 The New York State Society of CPAs' Foundation for Accounting Education is seeking an Education Manager who will be responsible for identifying, producing and delivering timely, quality continuing professional education (CPE) programs, products, and services reflective of and relevant to the accounting profession. Reporting directly to the Chief Operating Officer, this individual will collaborate with CPA thought leaders, topic experts and staff to manage the overall design and development of all internal and external educational programs, products and services.

Duties and Responsibilities

  • Evaluate the overall education program to ensure that all curriculum areas are covered to identify gaps in offerings and to determine how to meet those needs.
  • Develop educational seminar programs and monitor any changes affecting the profession such as new tax laws or accounting pronouncements.
  • By studying the marketplace and actively recruiting and researching all sources offering Continuing Professional Education (CPE) seminars, oversee the broad goals of keeping our presentations “marketable”.
  • Review and evaluate the program offerings of vendors for content and quality.
  • Monitor the selection of facilities for courses and conferences that appropriately serve members geographically.
  • Attend meetings of governing bodies to address CPE issues as needed.
  • Transition content and educational products to on-line delivery systems.

Knowledge and Skills

  • BA/BS degree
  • 3-5 years management experience with budgetary and financial knowledge
  • Experience and understanding of curriculum development, theories of learning, knowledge of evaluation techniques and market research. 
  • Demonstrated experience in association work or working with committees and volunteers
  • Excellent  written and oral communication skills

The New York State Society of Certified Public Accountants is an equal-opportunity employer and offers competitive salaries, professional growth opportunities, and a comprehensive selection of benefits. Salary for this position is commensurate with experience. If interested in applying for this position, please send cover letter and resume to jobs@nysscpa.org. Please include “Education Manager” in the subject line.