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About NYSSCPA

NYSSCPA Jobs

DEPARTMENT: Marketing & Communications
POSITION: Marketing & Communications Manager

The New York State Society of Certified Public Accountants seeks a Marketing & Communications Manager to develop revenue generating membership campaigns, support brand building initiatives, participate in process development and content production for the NYSSCPA.


Duties:

  • Create mini and larger membership campaigns across all relevant channels to effectively drive dues renewal, promote member benefits and recruit new members

  • Content production through print, web, email blasts, and social media, video, as needed

  • Devise new member welcome series plan with timings and content

  • Social media planning and management, as needed.

  • Lead non-CPA recruitment initiative through strategy creation and all aspects of  campaign planning and roll out

  • Manage communications for membership networking and committee events

  • Create opportunities for NYSSCPA brand building across channels and work to create a long term brand building campaign

  • Work closely with Director of Marketing to create new/streamlined processes and a project management mechanism to serve internal clients more efficiently and in an integrated manner.

  • Look for opportunities to cross promote events within communications

  • Work closely with membership team to create a stewardship plan

  • Conduct and support market research projects to ensure the State Society is making informed decisions and understands competition.

  • Ongoing campaign and communications analysis to meet organizational/project goals and ensure ROI

  • Other marketing and communications projects as needed


Requirements:

  • Bachelor's Degree (preferably in communications, marketing, journalism, business or another related field)

  • Minimum 7-10 years experience in marketing and communications

  • Strong communication skills, both written and oral

  • Integrated campaign planning skills

  • Problem solving skills

  • Understanding of marketing best practices and landscape

  • Positive attitude with good multitasking and organizational ability

  • Quantitative and analytical skills

  • An eye for design is a plus

  • Ability to work nights and weekends as needed


Skills:

  • Microsoft Office Suite

  • Google Suite

  • Database experience a plus

  • Social media management experience a plus



The New York State Society of Certified Public Accountants is an equal-opportunity employer and offers competitive salaries, professional growth opportunities, and a comprehensive selection of benefits. Salary for this position is commensurate with experience. If interested in applying for this position, please apply directly on LinkedIn WITH a resume or send cover letter and resume to jobs@nysscpa.org. Please include “Marketing & Communications Manager” in the subject line.