May 2001

Society Hopes to Score Big with Teens
Distributes Jets Poster to Area Junior Highs

By Cori Gabbard and Lois K. Whitehead

Attracting young minds to accounting has become an intense game, but the New York State Society of CPAs has moved to change the rules. Shifting from cheerleader to player, the Society is capitalizing on the nation’s obsession with professional sports, reaching out to teens with a poster that features New York Jets Linebacker Marvin Jones alongside New York Jets Controller Michael J. Minarczyk. The Society recently sent the poster to junior high schools throughout New York state.

For Minarczyk, the poster is a way to promote the profession that has “empowered me to develop a set of knowledge and skills that has allowed me to fulfill a childhood dream of becoming a part of a professional sports team.”

Recruitment for CPA Careers Committee Chair Marc Zand said the poster is part of an ongoing campaign to introduce students to the broad range of career options available to CPAs.

The school mailing was coordinated by Career Opportunities in the Accounting Profession (COAP), an NYSSCPA program that exposes minority high school juniors to accounting through weeklong summer residence programs at Pace University and Hofstra University. COAP participants learn about careers in accounting and finance through classes, field trips, and interaction with COAP alumni and sponsors. For more information or to request a poster for an area school, visit www.nysscpa.org or contact NYSSCPA Recruitment Specialist Sanjay Paranandi at (212) 719-8364, (800) NYSSCPA (697-7272), or sparanandi@nysscpa.org.


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